#HCSM TweetChat Recap 8/16/09: T3 Social Media Tools For Physicians

Here is the summary for Topic 3 (of 5) from the Health Care and Social Media chat on August 16th, 2009 on Twitter.

53 people joined the chat with 636 tweets about #HCSM (134 were Re-tweets)

@tstitt moderated this night’s chat and provided this pre-briefing.

Anything retweeted 2x or more gets a bold and italics treatment- Minimal editing done for clarity. The info for the whole chat is split into three posts by topic

Here are all the topics for the night. The other three topics are highlighted in the linked posts.

T1 From a provider perspective, which social media Tools, Messages and Services are important now, next year & why?

T2 From a patient perspective, which Social Media Tools, Messages and Services are important now, next year & why?

T3 From a physician perspective, which social media Tools, Messages and Services are important now, next year & why?

T4 From a payor perspective, which which Social Media Tools, Messages and Services are important now, next year & why?

T5 From a pharma perspective, which which Social Media Tools, Messages and Services are important now, next year & why?

Here are the best tweets (IMHO) for TOPIC 3 – From a physician perspective, which social media Tools, Messages and Services are important now, next year & why?

MeredithGould: RNs are critical, key players. As are PAs, NPs….not just docs, folks. RTx5

ahier: When providers begin being compensated for eVisits it will have a dramatic impact RTx2

AccessCR @ahier How would you envision Drs are compensated for e-activities? By tweet/email/blog post, etc, or time?

chimoose: T3 subquestion: Will the docs who engage in SocMed see a leap in the value of their practices? Patients health outcomes?

nickdawsonhc @chimoose interesting, in thinking about outcomes, wonder if docs could share “9 out of 10 of my pts benefit from…” would it work?

healthblawg @tstitt @chimoose Medical Home model contemplates closer comm w pt; if SM appropriate for pt pop, then yes

stephaniethum @tstitt @chimoose Really good subquestion in the context of determining patient loyalty, practice development.

ronhekier @chimoose In our bariatric surgery practice we believe SM (via our blog and email list) helps outcomes. No data though….

ctsinclair Docs should embrace soc media as a way to deliver educational content in ways in which pts would access

ctsinclair Would be room for a company to create videos, slidesets, tweetsets of HC info that docs and hospitals could buy & brand RTx1

AccessCR @ctsinclair Re info to be re-branded: how would you remove potential for conflicts in sources of info?

tstitt @ctsinclair To be honest, lots of undifferentiated patient “education” content providers today.

ctsinclair @tstitt But coming from the local trusted staff?

MeredithGould @ctsinclair Trusted local staff would/should refer consumer/pts to education resources, yes?

DaphneLeigh Seems like docs use SM in different ways/different purposes, though

mkmackey Physicians who use social media are also those who are early adopters and will always be at the forefront of their peers

ahier Recommend: Healthcare Providers Plug Into Facebook, Twitter, YouTube by @MitchWagner http://bit.ly/gtDMJ

healthblawg Svcs incl gated communities, incl a new 1 to educate fam prac docs re med home; blogged abt it http://bit.ly/1e5dna

ctsinclair connecting with your peer group of MD’s since doc to doc communication has eroded to just the medical chart over the years.

tstitt Will there be a (virtual) doctor in my mouse/house within the next year via social media?

RickenFlow @tstitt alrdy virtual hospitals & doctors in Second Life

hillarts I think some docs will engage, but what will they say and how committed will they be is my concern

hillarts takes a significant effort to build a following and docs are already overworked

DaphneLeigh Problem w/docs, other clinicians seems to be time, according to ones I’ve asked

philbaumann @DaphneLeigh makes a good point. Time is a big issue. Kinda hard to blog when you’re doing real work

lizasisler IMHO collaboration on diagnosis especially in uncommon symptoms WILL lead to better outcomes & must be part of future state.

stephaniethum @MeredithGould Some already do, no? Doctors have their own social networks. Maybe it’s a matter of growing? Time?

hillarts I’m waiting for a medical group or staff that gets it and can make it work for a practice or group

hillarts I think there is a real opportunity in SM for urgent care centers and large practices

RickenFlow a way to verify doctors credentials in social and virtual media

hillarts: I think there is a real opportunity in SM for urgent care centers and large practices

healthblawg SM is important component of medical home; see graphic rep of 1model: http://bit.ly/PCMHchart $$ to support non-pt-face-time key

tstitt @ctsinclair Personalized, localized, interactive patient ed content w/ comprehension measurement-that would be cool

RickenFlow having doctors be social is a step towards having patients trust their judgment using social media and enhance that

2healthguru @ctsinclair Have you seen ‘FreeMD?’: #hcsm >>http://bit.ly/xpxlm<<

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